Every channel. One platform. One bill.
RCS, SMS, MMS, toll-free, short codes, and 10DLC: every US business messaging channel lives on one platform, at one carrier-rate price, with the same free software. Lead with verified RCS, fall back automatically, and stop juggling separate vendors and invoices.
- RCS-led
- Automatic fallback
- Every major US carrier
- One bill, carrier rates
Three vendors, four invoices, zero reason.
The usual way to cover your messaging is a mess: RCS through one provider, SMS through another, a short code brokered by a third, toll-free verification somewhere else, and 10DLC registration as its own headache, each with its own contract, its own dashboard, and its own markup.
SimplyRCS puts every channel on one platform, at carrier rates, with the software free. You register a sender once, your brand vetting carries across channels, and a single bill itemizes everything at cost. One login, one source of truth, one number to call.
Six channels, one place to run them.
Every channel below is included in the free software and priced at carrier rates. Here’s what each is for.
Verified, branded, interactive messaging in the phone’s default inbox. Your name, logo, and checkmark; rich cards, carousels, buttons, and two-way conversation; read and tap analytics. This is the channel SimplyRCS is built around, everything else backs it up.
Carrier-grade A2P text messaging that reaches any mobile phone in the US. Plain, reliable, and the guaranteed fallback when richer formats aren’t supported. Sent over registered 10DLC, toll-free, or short code senders.
Picture and video messaging for when you need an image but the device can’t take RCS. The middle tier of fallback: richer than SMS, universal where RCS isn’t available.
Verified toll-free numbers for higher-throughput business messaging with a recognizable 8XX number. A strong option for support lines and national brands, with toll-free verification handled for you.
5 to 6 digit numbers built for high-volume sending: large campaigns, time-sensitive alerts, and one-to-many at scale. Provisioning and carrier review handled by our team.
The compliant way to send A2P messages from standard 10-digit local numbers. SimplyRCS handles brand and campaign registration with The Campaign Registry so your local-number sending is fully sanctioned.
RCS where it shines. SMS where it has to. Automatically.
The channels aren’t six separate things you manage, they’re one delivery system. You author an RCS-first message, and at send time the platform checks each recipient’s device and routes to the best format it supports: full branded RCS, a clean MMS, or plain SMS as the guaranteed floor. You define the fallback once; delivery never depends on the handset.
- One message, every device: no separate version to build per channel
- Real-time capability detection: each recipient routed to their best format
- RCS, then MMS, then SMS: richest experience where supported, guaranteed delivery everywhere
- Fallback priced at carrier rates: no premium for the messages that drop down
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Your brand, verified once, across every channel.
Because it’s one platform, you don’t re-verify your brand for every channel. Complete your company profile once, and that identity feeds your RCS agent, your 10DLC brand and campaigns, your toll-free verification, and your short code, all from the Channels page, all tracked in one place. Our team handles the carrier submissions; you approve.
One company profile
Your legal business details, captured once, power every sender registration and carrier submission, no re-keying the same KYC for each channel.
Shared brand vetting
Brand verification carries across channels. The same verified identity backs your RCS, toll-free, and 10DLC sending, so customers see a consistent, trusted brand everywhere.
White-glove submissions
We handle brand registration, 10DLC, carrier vetting, toll-free verification, and RCS sender approval for you, and the Channels page tracks every submission’s status in one queue.
| Identifier | Type | Status | Protocols | Created |
|---|---|---|---|---|
| +1 (888) 555-0142 | Toll-Free | Active | SMSMMS | 05/16/2026 |
| +1 (971) 555-0188 | 10DLC | Active | SMSMMS | 05/13/2026 |
| Paloma Resorts | RCS Agent | Active | RCS RichMultimedia | 05/12/2026 |
| Meridian Bank | RCS Agent | Active | RCS RichMultimedia | 05/10/2026 |
| Solene | RCS Agent | In testing | RCS RichMultimedia | 05/07/2026 |
| Riverside Health | RCS Agent | Active | RCS RichMultimedia | 05/01/2026 |
| Skyline Air | RCS Agent | Active | RCS RichMultimedia | 04/22/2026 |
| Dash Delivery | RCS Agent | In testing | RCS RichMultimedia | 03/27/2026 |
Every channel, at the rate the carrier charges.
The software is free with any sender: app, API, bots, inbox, and analytics all included. You pay usage-based messaging at carrier rates, plus a flat $250/month per verified RCS Agent. Carrier and registry fees pass through at cost, itemized on one bill, never marked up. Whether you send by RCS, SMS, MMS, toll-free, or short code, the pricing logic is the same: the carrier’s rate, plus the published platform fee, and nothing hidden.
- Free software: every channel, app, and API included
- Carrier-rate messaging: pass-through fees itemized at cost
- $250/mo per RCS Agent: flat, all-in, the only platform cost
- One bill: every channel reconciled in one place, no markup
Not sure which channel you need? Here’s the short version.
You don’t have to choose just one: most businesses use several, with RCS leading and the rest as fallback or fit-for-purpose. But here’s the quick guide.
| Channel | Best for | Sender | Rich media |
|---|---|---|---|
| RCS | Branded, interactive campaigns & conversations | Verified RCS Agent | Full: cards, carousels, buttons |
| SMS | Universal reach, OTPs, alerts, guaranteed delivery | 10DLC / toll-free / short code | None (text only) |
| MMS | Images or video where RCS isn’t available | 10DLC / toll-free / short code | Single image or video |
| Toll-Free | National support lines, higher-throughput SMS | Verified 8XX number | Via MMS |
| Short Code | High-volume campaigns & time-sensitive alerts | 5 to 6 digit code | Via MMS |
| 10DLC | Compliant local-number sending at scale | Registered 10-digit number | Via MMS |
Messaging channel questions.
What messaging channels can a business use?
US businesses can send over RCS (verified, branded, interactive messages), SMS (universal plain text), MMS (picture/video), toll-free numbers, short codes, and 10DLC-registered local numbers. SimplyRCS includes all of these on one platform at carrier rates, with verified RCS leading and automatic fallback to SMS or MMS.
What’s the difference between 10DLC, toll-free, and short code?
All three send SMS and MMS, but differ by sender and throughput. 10DLC uses registered standard 10-digit local numbers for compliant A2P sending at scale. Toll-free uses verified 8XX numbers, good for national support lines. Short codes are 5 to 6 digit numbers built for the highest-volume campaigns. SimplyRCS supports all three and handles their registration and verification.
Do I need 10DLC to send business texts?
To send A2P (application-to-person) SMS from a standard 10-digit local number in the US, yes, you need 10DLC brand and campaign registration. SimplyRCS handles this registration with The Campaign Registry for you as part of onboarding, so your local-number sending is fully compliant.
Can I use RCS and SMS on the same platform?
Yes. SimplyRCS leads with RCS and automatically falls back to SMS (or MMS) for any recipient who can’t receive RCS. You author one RCS-first message and the platform routes each recipient to the best format their device supports, all on one platform, at one carrier-rate price.
What happens when a customer can’t receive RCS?
The platform automatically falls back to MMS or SMS, so every customer is reached on the best format their device supports. You define the fallback content once, and delivery never depends on the handset.
Does each channel cost extra?
No. The SimplyRCS software is free with every channel included: app, API, bots, inbox, and analytics. You pay usage-based messaging at carrier rates plus a flat $250/month per verified RCS Agent. Carrier and registry fees pass through at cost, itemized on one bill, never marked up.
Do I have to set up my brand separately for each channel?
No. You complete your company profile once, and that verified identity powers your RCS agent, 10DLC brand and campaigns, toll-free verification, and short code, all from the Channels page. Our team handles the carrier submissions; you approve.
Which channel is best for my business?
Most businesses use several: RCS for branded, interactive messaging; SMS for universal reach and OTPs; MMS for media; toll-free for national support lines; short codes for high-volume campaigns; and 10DLC for compliant local-number sending. With SimplyRCS you author RCS-first and fall back automatically, so you’re not locked into one channel.
One platform for everything you send.
Book a demo and we’ll show every channel in one place: RCS, SMS, MMS, toll-free, short code, and 10DLC, on one bill, on a real phone. Or start free with a sender ID test.